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Go Travel Un Limited
Way Away – how to save on travels and receive real bonuses
Launching the new WayAway application in the US market
Go Travel Un Limited Company — a travel corporation that uses advanced technologies and operates in 35 countries across the globe. In spring of 2022 company Go Travel Un Limited decided to launch a new product in America — travel app WayAway. With the help of the app users can plan future trips, rent a hotel room or an apartment, and a car. But the main feature of the new app is real cashback, which the user can transfer to their bank account via PayPal. This is a good alternative for cumulative discounts, bonuses and miles, common in America.
The agency received a request to help with the promotion of the new app on the US market. We were aware that the tourism market is monopolised by big brands, which posed an additional challenge.
Changes the application undergone over the year:● In a year the app's rating on the Trustpilot.com has risen to 4.5 out of 5● WayAway app was named №1 product of the day on the search platform for new projects Producthunt● The mobile app was downloaded by more than 2 million users, whose reviews made a total of 4.2 rating
In a year since launching the program:
● Over 20 publications describing the new product and its features;● Publication of expert columns on the topic of tourism and digital technologies for Forbes and Entrepreneur business publications;● Over 10 WayAway app reviews made by travel bloggers;● The latest article about the agency's research on cities where it is safe for women to travel alone was published in more than 20 US trade media, including TimeOut.